It's Personal | Book a 1:1

Years ago I reluctantly stood up in a room full of master trainers + coaches at a leadership conference and said I was stuck. I'd just become a mom. I wanted to write, start a podcast, build something of my own. Everything in me felt jammed up & overthought.

A coach named Jean Marie looked at me and said: "Stuckness is usually arrogance or avoidance. Which one is it for you?"

She didn't know me. But she knew enough about people to know that the brain loves a familiar pattern even when that pattern is making your life smaller. And until something interrupts it, you keep reaching for what feels safe, what feels known, what might finally win you the approval you've been chasing since childhood.

That question interrupted mine. I got certified in identity-based coaching because of it. Then I married it with everything I'd spent 13 years learning about messaging, brand strategy, and what makes people actually pay attention.

That's what I do. I sit across from you and reveal what your current message is protecting. Then we write (with reckless abandon mind you) the version that gets less passive “oh love what you're up to babe” and more “woah just bought it!” 

Come Get Personal →